Year
2025
Service
Branding & Strategy
Client
Silem Flores
The Project
A complete brand redesign for Silem Flores, an entrepreneur specializing in chocolate-covered strawberries and floral arrangements. The previous identity lacked cohesion and failed to communicate the brand's unique value.
The Solution
Through a deep competitive analysis, we identified the brand’s core voice. I designed a new visual identity that establishes a meaningful connection with the target audience. The result is a sophisticated, cohesive system that finally reflects the quality and elegance of the products offered.
"Floral elegance redefined through purposeful branding."