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Album Design Rebranding

Matthew Mole - Album Design Branding for Musicians

Year

2024

Services

Branding & Editorial Design

Client

Academic Project

The Project

A comprehensive redesign of Matthew Mole’s Wake Up, It's Morning. The objective was to transform an overly simple original visual proposal into an identity that truly communicates the sonic and lyrical essence of the album.

The Solution

I developed a cohesive visual narrative using a new system of illustrations, custom iconography, and refreshed typographic hierarchy. I chose a palette based on vibrant orange tones to convey the warmth and the "awakening" suggested by the title, ensuring the design acts as a tangible extension of the music.